Former Grantees

The Rochester Public Market received a grant of up to $100,000 for the Farmer’s Market Incentive Program to encourage SNAP customers to use their Electronic Benefit Transfer (EBT) cards at farmer’s markets to purchase fresh, healthy foods. For every $5 of Market Tokens that are purchased, SNAP customers receive a $2 “Fresh Connect” coupon that is redeemable for farm-fresh foods.